Client: W42ST
Project: Custom map for advertisers
A detailed illustrated map of Hell’s Kitchen in New York. This map was designed for a city lifestyle magazine (W42ST) and needed to be both geographically accurate and visually distinctive.
The challenge: Combining the precision magazine audience expects with an illustrative style that felt warm and characterful rather than clinical.
"Sally did an amazing job working with the team at W42ST to produce the KTCHLST illustrated map. The ability to take a brief that needed a detailed map of the area with a creative flair and turn out such a beautiful illustration is remarkable"
- Phil, W42ST Magazine, New York